| The Ultimate Business Machine Technology, business And, not least, about by: Bernard Teo
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The Ultimate Business Machine - ArchivesList of Categories : Database * Technology * Commentary * Singapore * Travel * Tue 16 May 2006 The End-to-End Model Gets its Day in the SunCategory : Commentary/deviceModel.txt Walt Mossberg, "one of the most respected technology experts on the planet", has been widely quoted lately in the Mac press ("Apple kayos PC dominance with iPod technology") : "For many years, there have been two models of how to make computers and other digital devices. One is the component model, championed by Microsoft. The other is the end-to-end model, championed by Apple ..." "In the first war between these models, the war for dominance of the personal-computer market, Microsoft's approach won decisively. Aided by efficient assemblers like Dell, and by corporate IT departments employed to integrate the components, Microsoft's component-based Windows platform crushed Apple's end-to-end Macintosh platform." But did it - crush Apple, I mean? Certainly the Mac-hating Charles Ferguson did crow loudly about that "collapse" in "Computer Wars" and I had something to say in rebuttal (here and here). I probably wasn't the only one who thought that there was something wrong with the conventional wisdom. But such notions take time to spread. But if it's true, it will eventually take hold in the public imagination. Walt Mossberg's utterance lends credence to the notion and is evidence that this point of view might just be on its way towards reaching tipping point : "But for mainstream users doing typical tasks, the Windows choice advantage is an illusion." And about time, too. |
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